Last Wednesday I had the pleasure of attending an exclusive fashion event at a New York City Wendy’s restaurant to kick off the launch of “The New Salad Collection from Wendy’s” campaign – a partnership with fashion site Polyvore and contest judge super model Molly Sims. It was a night filled with food, fashion and fun!
Models were styled in looks inspired by the bold flavors and vibrant colors of Wendy’s new salads: Asian Cashew Chicken and BBQ Ranch Chicken.
“Fashion inspiration can come from anywhere – even your Wendy’s salad,” said Sims. “I love how Wendy’s is rolling out their new salads like a fashion line and can’t wait to see how fashion lovers like me are inspired by them.”
Wendy’s and Polyvore are running a contest where you can create your own style board, using Wendy’s salad images and fashions inspired by them. You then tag your board with #NewSaladCollection for a chance to win $1,000, which can be used to stock up on styles you pinned. Cha-ching!
At the event they had a huge magnetic Polyvore style board where we got to create looks based on our own personal style and inspired by the new salads. My everyday look is always comfortable yet stylish with pops of color as you can see by the board I put together! Once we finished a fashion stylist would asses it and pick out an accessory that matched our look from their trend table (photos below) for us to take home!
I opted to try the new BBQ Ranch Chicken salad with grilled chicken, fire-roasted corn, apple wood smoked bacon, and BBQ ranch dressing. I really enjoyed the salad, it was fresh with crisp lettuce and the dressing was so good! I definitely recommend it if BBQ sauce, bacon and ranch tickle your fancy.
The gifts I received based on my style board were a Michael Kors phone wallet and a gorgeous statement necklace by J.Crew! In addition Wendy’s also gifted us a salad spinner, flash drive and gift card. It was a fun night and a really unique way for a fast food restaurant to engage in the fashion community. Thanks for having me Wendy’s!
Upcoming dates for the contest, judged by Molly Sims, are April 14th-20th, June 16th-22nd, and early July. Visit Wendys.com to learn more about the salads and go to Polyvore.com/Wendys to get started on your own salad-inspired style board.
How do you dress your salad?
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This event sounds like it was great. I love Polyvore and use it so often.
Tracy @ Sunny Days and Starry Nights
Make sure you enter the contest then! xo